I want to let you in on my little secret.
It is about how I bring photographs to life by creating professional video slideshows that look like they cost hundreds of dollars.
My secret is that I am not an expert in video editing. My secret is that anyone can create their own professional video slideshows using the online video creation website that I use.
My secret is Animoto.
There. I said it. And I must admit that I feel a lot better for it!
When I first started out with these videos, I would guard this secret with my life in the fear that people would rather go away and make these videos by themselves instead of paying me to do so!
I have since realized that my fear was somewhat unfounded and that my job is safe … phew.
Most people do not want to have to spend the time and money on making their own videos. Most people do not care how these videos are made … they just want one made for them!
But there is a certain group of people that I believe will be interested in learning how to create these videos for themselves. This wonderful group of people is known as … photographers.
I now see just how valuable Animoto videos can be to photographers, which are much more likely to want to go away and create their own videos of their photos than the typical "normal" person. Not that photographers are not normal people, of course.
The creative freedom to be able to go away and put your photography together in a slideshow with emotionally moving background music is likely to be very appealing to many photographers.
How To Create Your Own Video Slideshows
Animoto videos are created online. You log in to your account, upload your photos, and drag and drop them into place.
You then add in your own custom text and select a backing track from their huge royalty free music library.
Now, this is the best thing about the videos … the photo transitions are done in time with the music. People will think you are a genius when they see how amazing these videos look!
Once you have added your photos, text and music, you just click "Done" and Animoto magically creates your video.
It really is that simple, and it does not cost too much either. I have seen professional looking videos on photographers websites that have obviously cost them hundreds of dollars. If only they had known about my little secret!
3 Ways To Use Your Video
Here are some great ways of using a professional video slideshow of your photographs.
1. Showcase your work
A video slideshow is an excellent way for someone new to your photography to get an overview of your best work in just a few minutes. The videos really do make a great first impression, and it is much more exciting for your visitors than having to trawl through your portfolio, photo by photo.
2. Social networking
Whether a professional or a hobbyist, you will easily be able to share your videos online. Simply upload the video to YouTube, post the link on Facebook, and a nice viral effect may start to take place as people share your video with their friends.
3. Sell the videos
Many photographers choose to show their clients (from a wedding or senior photo shoot etc.) a video slideshow of their photos. They then offer their client that video for free if they upgrade to the premium package.
Clients are usually so blown away by the video, that upgrading to the premium package is a no-brainer for them.
Its A Wrap
So there you have it: a quick and easy way to create your own exciting video slideshows and use them to get your photography out there.
There are many ways to use video to show off your photography. The opportunities for are endless.
If you go away and make your own videos, or decide to hire someone like me to make them for you, I just hope this post has got some exciting ideas floating about in your head!